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Communications / Marketing

Senior Campaigns Manager – 46055
£30,989 - £41,095
Multiple Locations

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We welcome and encourage applications from everyone, including groups currently underrepresented in our workforce and pride ourselves as being an employer of choice. To find out more about how we champion diversity and inclusion in the workplace, visit: https://www.gov.uk/government/organisations/ministry-of-justice/about/equality-and-diversity 

The Ministry of Justice (MoJ) is a major government department, at the heart of the justice system. The organisation works together to bring the principles of justice to life for everyone in society. Our four strategic priorities to deliver our vision are:

  • A prison and probation service that reforms offenders
  • A modern courts and justice system
  • A Global Britain that promotes the rule of law
  • A transformed department

The Office of the Public Guardian (OPG) is an executive agency of MoJ. Our role is to support people who may lack the mental capacity to make certain decisions for themselves, such as about their health and wellbeing or financial affairs.

We enable people to plan ahead so that someone they trust can support them, or make certain decisions for them, if they lose capacity in the future. We also supervise people appointed by the court to help manage someone’s affairs where they’ve lost mental capacity. This could be due to age-related conditions such as dementia, mental illness, ill health or an accident.

We are looking for an experienced communications leader with an interest in joining an award-winning communications team to support some exciting external campaigns.

Senior Campaigns Manager
Have you got the creative spark we need to bring our campaigns to life? We are looking for someone with communications experience who’s interested in developing inspiring externally-focused communications for the Office of the Public Guardian. Someone who is a talented, motivated, collaborative and creative communications professional who is keen to lead the team in developing external communications.

We’re looking for an individual with PR and external communications experience who can show real ability in generating and supporting positive media relations as well as lead our digital communications engagement work. You’ll play a critical role in ensuring our priorities are communicated effectively and powerfully across a wide range of traditional and emerging media channels.

You will play a key role in leading, developing and delivering outstanding behaviour change communications and will be responsible for overseeing our flagship public-facing campaign – ‘Your Voice, Your Decision’.

Find out more at our campaign site – https://powerofattorney.campaign.gov.uk/

The role is varied and challenging, so a capacity for adaptable working and producing high quality work to tight deadlines is vital. We’re looking for a strategic thinker who can deliver to some challenging targets and demonstrate how our campaigns are making a positive impact.

You’ll have a flexible approach, a can-do attitude and excellent relationship management skills. You’ll be a proactive, talented and motivated communications professional who has a passion for producing quality communications materials.

This role includes direct line management of one communications campaigns manager. It currently reports directly to the Head of External Communications.

Job description

  • Support the Head of External Communications in developing and delivering an agreed strategy for different areas of the OPG and the business as a whole.
  • Oversee media planning in support of wider communications objectives.
  • Identify and flag risks (for example, capacity of operational units to support communications campaigns) and prepare mitigating action.
  • Work closely with MoJ press office and campaigns team to develop and implement PR and engagement activity across all available offline, digital and social channels.
  • Oversee and lead planning/delivery of OPG’s external digital communications engagement activity plans – using the OASIS framework – around events, publications and announcements for OPG.
  • Publish to GOV.UK working in close collaboration with OPG’s content design team and MoJ’s digital communications team.
  • Advise on and support OPG’s strategic engagement with its partners and stakeholders
  • Produce or create innovative creative content including photography, video (including live video) and graphic design 
  • Evaluate the effectiveness of communications processes and deliver ongoing improvements
  • Maintain good relationships with the executive team, OPG senior leaders and wider MoJ external communications team in an advisory and collaborative capacity.
  • Work collaboratively to build effective relationships with key stakeholders in the department and partner organisations.
  • Act as an effective ambassador for the communications team in all interactions.

Personal qualities and skills required for the role:

  • Strong planning, organisational and people skills, including delivering communication products to deadlines.

  • Experience in developing and delivering effective communications strategies and plans.

  • Experience of evaluating communications campaigns.

  • Good written and verbal communications skills.

  • Ability to work under pressure, manage competing priorities and changing deadlines.

  • Strong relationship management skills, effective at negotiating and influencing at a senior level.

  • Good knowledge of the communications landscape, and the role of digital communication in your communication approach.

  • Understand and be an advocate for the principles of staff engagement, or wish to develop experience in this area.

  • Able to lead a team and think strategically 
  • Confident in challenging conventional thinking on the use of digital and show evidence of adapting to change 
  • Good political understanding and understanding of what makes news.

Please note – we will routinely recruit individuals at the bottom of our salary scale for all our communications roles. 

Civil Service competencies and behaviours

We will use success profiles as part of this recruitment exercise. You will be asked to provide a CV and a supporting statement of suitability.

If you’re invited to attend an interview we will ask you about your competencies in the following areas:


Communicating and influencing
Communicate in a straightforward, honest and engaging manner, choosing appropriate styles to maximise understanding and impact. Encourage the use of different communication methods, including digital resources and highlight the benefits, including ensuring cost effectiveness. Ensure communication has a clear purpose and takes into account people’s individual needs. Share information as appropriate and check understanding. Show positivity and enthusiasm towards work, encouraging others to do the same. Ensure that important messages are communicated with colleagues and stakeholders respectfully, taking into consideration the diversity of interests.

Leadership
Remain visible and approachable to all colleagues and stakeholders. Actively promote the reputation of the organisation with pride, both internally and externally. Display passion and enthusiasm for the work, helping to inspire colleagues and stakeholders to fully engage with the aims and long-term vision. Embed a culture of inclusion and equal opportunity for all, where the diversity of individuals’ backgrounds and experiences are valued and respected. Work to influence the strategy, direction and culture to increase effectiveness.

Details of the Success Profiles competencies can be found online: Success Profiles: Civil Service Behaviours


Government Communication Service specialist competencies and behaviours

Insight
Core including: Develop measurable communication objectives to support the delivery of priorities

Ideas
Core including: Design integrated communication plans. Determine evaluation criteria and consider how to assess the impact of communication

Implementation
Core including: Establish relationships with a range of stakeholders to support delivery of business outcomes

Impact
Core including: Analyse evidence to assess effectiveness of communication and identify lessons learned

Details of these competencies can be found online: https://gcs.civilservice.gov.uk/professional-development/competency-framework/

Additional Information  

Flexible working hours
The Ministry of Justice offers a flexible working system in many offices.

Benefits
The MoJ offers a range of benefits:

Annual Leave
Generous allowances for paid holiday starting at 25 days per year, and rising as your service increases. There is also a scheme to allow qualifying staff to buy or sell up to three days leave each year. Additional paid time off for public holidays and 1 privilege day. Leave for part-time and job share posts will be calculated on a pro-rata basis.

Pension
The Civil Service offers a choice of pension schemes, giving you the flexibility to choose the pension that suits you best.

Training
The Ministry of Justice is committed to staff development and offers an extensive range of training and development opportunities.

Support

  • A range of ‘Family Friendly’ policies such as opportunities to work reduced hours or job share.
  • Access to flexible benefits such as salary sacrifice arrangements for childcare vouchers, and voluntary benefits such as retail vouchers and discounts on a range of goods and services.
  • Paid paternity, adoption and maternity leave.
  • Free annual sight tests for employees who use computer screens.

Networks
The opportunity to join employee-run networks that have been established to provide advice and support and to enable the views of employees from minority groups to be expressed direct to senior management. There are currently networks for employees of minority ethnic origin, employees with disabilities, employees with caring responsibilities, women employees, and lesbian, gay, bisexual and transgender employees.

Working for the Civil Service
The Civil Service Code sets out the standards of behaviour expected of civil servants.

We recruit by merit on the basis of fair and open competition, as outlined in the Civil Service Commission’s recruitment principles.

The Civil Service embraces diversity and promotes equality of opportunity.

There is a guaranteed interview scheme (GIS) for candidates

Additional Information

Working Arrangements & Further Information

Some of MoJ’s terms and conditions of service are changing as part of Civil Service reform. The changes will apply to staff joining MoJ who are new to the Civil Service. Staff joining MoJ from other civil service employers will transfer onto the new MoJ terms if they are already on ‘modernised’ terms in their current post or onto ‘unmodernised’ MoJ terms if they are on ‘unmodernised’ terms at their current post. Details will be available if an offer is made.

Flexible working hours

The Ministry of Justice offers a flexible working system in many offices.

Benefits

The MoJ offers a range of benefits:

Annual Leave

Annual leave is 25 days on appointment and will increase to 30 days after five years’ service.

There is also a scheme to allow qualifying staff to buy or sell up to three days leave each year. Additional paid time off for public holidays and 1 privilege day. Leave for part-time and job share posts will be calculated on a pro-rata basis.

Pension

The Civil Service offers a choice of pension schemes, giving you the flexibility to choose the pension that suits you best.

Training

The Ministry of Justice is committed to staff development and offers an extensive range of training and development opportunities.

Support

  • A range of ‘Family Friendly’ policies such as opportunities to work reduced hours or job share.
  • Access to flexible benefits such as voluntary benefits, retail vouchers and discounts on a range of goods and services.
  • For moves to or from another employer or moves across the Civil Service this can have implications on your eligibility to carry on claiming childcare vouchers. You may however be eligible for alternative government childcare support schemes, including Tax Free Childcare. More information can be found on GOV.UK or Childcare Choices. You can determine your eligibility at https://www.childcarechoices.gov.uk/.
  • Paid paternity, adoption and maternity leave.
  • Free annual sight tests for employees who use computer screens.

Networks

The opportunity to join employee-run networks that have been established to provide advice and support and to enable the views of employees from minority groups to be expressed direct to senior management. There are currently networks for employees of minority ethnic origin, employees with disabilities, employees with caring responsibilities, women employees, and lesbian, gay, bisexual and transgender employees.

Working for the Civil Service

The Civil Service Code sets out the standards of behaviour expected of civil servants.

We recruit by merit on the basis of fair and open competition, as outlined in the Civil Service Commission’s recruitment principles. Should you feel that the recruitment process has breached the recruitment principles you are able to raise a formal complaint in the following order

1- To Shared Service Connected Ltd (0845 241 5358 (Monday to Friday 8am – 6pm) or e mail Moj-recruitment-vetting-enquiries@gov.sscl.com);

2- To Ministry of Justice Resourcing (resourcing-services@justice.gov.uk);

3- To the Civil Service Commission (details available here)

The Civil Service embraces diversity and promotes equal opportunities. As a Disability Confident employer, MoJ are committed to providing everyone with the opportunity to demonstrate their skills, talent and abilities, by making adjustments throughout all elements of the recruitment process and in the workplace. MoJ are able to offer an interview to disabled candidates who meet the minimum selection criteria, except in a limited number of campaigns.

You will be able to request reasonable adjustments to the recruitment process within the application form. If you need additional help completing the application form, please contact the SSCL Recruitment Enquiries Team.

Grading Structure Review

The Ministry of Justice is currently undergoing a review of posts which are currently graded at Band A to realign our grading structure with the majority of the wider Civil Service.

Posts advertised at Band A may be graded at either Grade 6 or Grade 7 once the review has taken place.