Are you OK with cookies?

We use small files called ‘cookies’ on on Some are essential to make the site work, some help us to understand how we can improve your experience, and some are set by third parties. You can choose to turn off the non-essential cookies. Which cookies are you happy for us to use?

Human Resources

Marketing and Learner Experience Manager – 44604
£30,989 - £47,591
Multiple Locations


We welcome and encourage applications from everyone, including groups currently underrepresented in our workforce and pride ourselves as being an employer of choice. To find out more about how we champion diversity and inclusion in the workplace, visit:

Selection process details:  If the number of applications exceed expectations, an initial sift will be undertaken using the lead behaviour: Managing a Quality Service.  We are unable to provide feedback to those candidates who are unsuccessful at the sifting stage.

Interview :  If successful at the sifting stage, the final stage will consist of a blended interview and a pre-prepared presentation to assess the Communicating and Influencing behaviour. More information will be shared regarding the presentation question upon interview invite.  During the panel interview, your experience will be assessed, you will be asked behaviour-based questions to explore in detail what you are capable of, and you will be asked strength-based questions to also explore what you enjoy and your motivations relevant to the job role. Strengths will not be identified in advance of the interview Interviews will take place via MS Teams.  Interview feedback (on request) will be provided. 

Location:  These roles are being advertised on a National basis and your home office location will be discussed with you if you are successful.  Please note that MoJ operates from 4 HQ locations within an extensive operational estate.  You will be expected to make full use of our smarter/remote working practices.  If aligned to a local office or hub there might be regular travel to HQ sites expected for collaboration or business need.  The 4 HQ locations are:

  • 102 Petty France, London
  • 10 South Colonnade, Canary Wharf
  • Southern House, Croydon
  • 5 Wellington Place, Leeds

About the MoJ

The Ministry of Justice is a major government department at the heart of the justice system. We deliver some of the most fundamental public services including courts, tribunals, prisons, legal services, youth justice, probation services, and attendance centres.

The organisation works together with other government departments and agencies to bring the principles of justice to life for everyone in society. From our civil courts, tribunals and family law hearings, to criminal justice, prison and probation services. We work to ensure that sentences are served, and offenders are encouraged to turn their lives around and become law-abiding citizens. We believe the principles of justice are pivotal and we are steadfast in our shared commitment to uphold them.

Our vision is to deliver a world-class justice system that works for everyone in society.

Our four strategic priorities to deliver our vision are:

  • A prison and probation service that reforms offenders.
  • A modern courts and justice system.
  • A Global Britain that promotes the rule of law.
  • A transformed department that is simpler, smarter and more unified.

For more information on who we are and what we do, please visit:

Background to the Team

Within the Ministry of Justice (MoJ) for the Leadership, Talent & Capability Team in People Group it is our vision to make a Department where leaders inspire; talent is nurtured; diversity is celebrated; and everyone is enabled to be their best.  As a Team we are here to champion leadership excellence, nurture and develop talent to inspire and empower every individual to fulfil their potential.  Through the delivery of high quality, high impact programmes and assessments we strengthen individual and organisational capability, create a pipeline of future leaders and promote a culture of continuous improvement and growth. In our organisation:

  • Leadership is a responsibility we all have regardless of grade. It is a transferable skill-set that is developed through strategic interventions based on evidence and research. Leadership is an area we invest in and value and we aim to develop self-sufficient, motivated leaders who inspire.
  • Talent is recognising skills and expertise in individuals, even when they don’t see it in themselves. The development of a healthy pipeline of future talent that will service our business needs. The creation of an environment where talent is consistently, fairly and frequently talked about.
  • Capability is ensuring we are operating an effective justice system and that our people have the right skills to perform their jobs. Recognising our strengths and opportunities and investing in priority areas. Opening opportunities to extend skills, for example through access to apprenticeships, qualifications and online learning.

Role Purpose

The Enablement and Evaluation Team will be responsible for delivering outward facing functions on behalf of Leadership, Talent and Capability. There are four distinct functions (marketing, reporting, evaluation and learner experience) and the team will work across the full leadership, talent & capability portfolio. The Marketing and Learner Experience Manager will be responsible for managing all marketing and learner experience activities across the full leadership, talent & capability portfolio.

This includes:

  • Shaping and influencing the marketing strategies, plans and techniques that are tailored to products, programmes and events across Leadership, Talent and Capability that ensures reach across the MoJ, improves levels of application and engagement with our portfolio and evidences our return on investment and impact on the organisation.
  • Effective collaboration and engagement with a range of stakeholders to deliver on strategic priorities and ensure the marketing of our programmes/interventions/events is in line with high quality standards – ‘what good looks like’.
  • Work closely with the Design and Delivery team to ensure that learner experience is one of our top priorities when designing and delivering all our products.
  • Utilising knowledge of the latest thinking, research and identifying appropriate opportunities to ensure that we are continually pursing best practice, horizon scanning as well as learning from others.
  • Managing a small team comprising of Band C Marketing specialists and Band D Learner Experience specialists.
  • Striving for excellence in a dynamic and creative way, open to working in a collaborative, iterative way that gets the best from the team whilst working at pace.

The Marketing and Learner Experience Manager is a key role that supports the Head of Enablement and Evaluation in the effective management of all marketing and learner experience activities across all of the high-quality, high-impact leadership, talent and capability portfolio for all 80,000 staff within the MoJ. This includes delivering on our leadership, talent and capability agenda, to ensure we are an organisation which fully develops its people to be their best in order that we can deliver a truly effective justice system.

Whilst not having direct control, you will also be expected to contribute to how individual budgets are spent across the Department. 

Main Activities / Responsibilities

The job holder will be required to undertake the following duties and responsibilities:


  • Creation and management of all marketing materials for all Leadership, Talent and Capability products. Including, understanding the diverse customer range across the MoJ family.
  • Management of the marketing of the Leadership, Talent & Capability portfolio through the use of a wide range of methods e.g. intranet pages, MS Teams events, marketing stalls, posters and internal and external newsletters. At times there may also be requirement for production of marketing products that attract external candidates to our products e.g. HMPPS Fast Track Development Scheme. 
  • Work with the Leadership, Talent and Capability Consultants to produce high-quality advertising products that attract a diverse and high-quality calibre of applicant on to a wide wide range of programmes and events.
  • Building strong relationships across the wider People Group such as the Communications team, our wider organisation (SPOCs) and staff networks to ensure that all of our marketing activity has maximum reach and impact.
  • Forward look and horizon scanning for upcoming events and programmes to ensure all our marketing is proactive and gives plenty notice to potential customers.
  • Oversee the completion of progress reports on stakeholder communications.
  • When required, contact and liaise with Department Trade Unions when developing new marketing materials to ensure we meet the needs of our diverse customer range across the MoJ family.

Learner experience

  • Delivery of a high quality and thorough administrative learner experience function that delivers consistently excellent customer service to learners, customers, stakeholders and our external delivery partners. This will include monitoring of functional mailboxes for learners and providers, answering queries in a timely manner, issuance of joining instructions, ongoing support and booking of training venues for events and programmes, some of which will have high volumes of candidates.
  • Oversee and manage contact with Civil Service Learning and other learning suppliers/providers to ensure professionalism and high-quality customer service.
  • Ensuring learner databases that at times may include sensitive data, such as contact details and diversity data, comply with GDPR processes.
  • Development and implementation of an alumni tracking capability that monitors impact and progress with our candidates’ past and present, sharing resources and opportunities where applicable. This will include the management of programme alumni tracking, including sharing of resources and appropriate opportunities and    regular keeping in touch activities.  
  • Management of interview and selection events, when required, for programmes across the Leadership, Talent and Capability team: maintaining contact with applicants to ensure that they have all of the information they need and managing the distribution of decisions and results in a sensitive and professional manner.
  • Oversee the team in maintaining a library of resources to ensure learners are supported at all times.
  • Oversee the production of engaging and exciting stakeholder communication which will include the development of interactive and engaging newsletters which highlight the wide range of products that form the Leadership, Talent & Capability portfolio.
  • Build strong relationships across the team, People Group, Learning SPOCs and staff networks across the MoJ family. This will also include wider networking and building relationships with those across the civil service and across Government.  


  • Monitor and track team capacity, applying intelligent reasoning to the setting of timescales and milestones so that delivery and progress is made at pace and ensure that the team work in an agile, flexible manner and work effectively in collaboration with the Leadership, Talent and Capability Consultants and the Design and Delivery Team. Therefore, the post holder will need to ensure delivery within set timescales, set clear, tangible timeframes with a focus on planning and balancing workloads.
  • Support collaborative working across functional and organisational boundaries, manage inter-relationships and constantly seeking out opportunities to provide more responsive services. This will include specifying standards for service delivery; identifying improvements in service delivery mechanisms; resolving conflicts to meet targets and deadlines; managing and mitigating risks and ensuring work is integrated and co-ordinated in line with plans.
  • Be in tune with the overall Leadership, Talent and Capability strategy in order to support the ongoing marketing and administration of the Leadership, Talent and Development Portfolio.
  • Encouraging the team to stretch and uplift their own capabilities and that of others to ensure that the marketing activities truly promote our impactful, rich and memorable Leadership, Talent and Capability portfolio and ensure a first-class learner experience.

The duties/responsibilities listed above describe the post as it is at present and is not intended to be exhaustive. The Job holder is expected to undertake additional tasks commensurate with their grade.

Person specification:

Essential knowledge, experience and skills

  • An understanding and recognition of the varied roles and responsibilities across the MoJ and developing people to be their best in order to deliver a world class justice system.
  • Involved in the development and delivery of robust and measurable organisation wide strategies and plans that deliver impact and positive transformational change.
  • Track record of building and maintaining lasting stakeholder relationships.
  • Experience of leading virtual teams and projects involving the effective marketing of an extensive portfolio.
  • Experience of developing internal capability within the team through applying their own expertise and various coaching and mentoring techniques.
  • Experience of working on your own initiative, delivering through others and ensuring that leadership/talent/capability leads are kept informed of risks and issues.
  • Experience of working in a flexible, agile environment and ability to plan ahead to ensure that the portfolio is developed to meet changing operating requirements.


  • Teamwork and collaboration; leadership, professionalism and strong work ethic
  • Excellent drafting, presentation, oral and written communication skills
  • Utilise a high degree of autonomy.

Desirable knowledge, experience and skills

  • Experience of planning, organising and utilising project methodology to deliver positive outcomes.
  • Proven track record in a people development role either in the Civil Service or in a large private sector organisation.
  • Experience of navigating often complex political landscapes, recognising issues even when they may be under the surface, exposing and resolving tensions, and sharing best practice and learning.


There are no specific academic or professional accreditations required for this role.

Success Profiles Behaviours:

  • Managing a Quality Service
  • Working Together
  • Changing and Improving
  • Making effective Decisions
  • Communicating and Influencing

Additional Information

Working Arrangements & Further Information

Some of MoJ’s terms and conditions of service are changing as part of Civil Service reform. The changes will apply to staff joining MoJ who are new to the Civil Service. Staff joining MoJ from other civil service employers will transfer onto the new MoJ terms if they are already on ‘modernised’ terms in their current post or onto ‘unmodernised’ MoJ terms if they are on ‘unmodernised’ terms at their current post. Details will be available if an offer is made.

Flexible working hours

The Ministry of Justice offers a flexible working system in many offices.


The MoJ offers a range of benefits:

Annual Leave

Annual leave is 25 days on appointment and will increase to 30 days after five years’ service.

There is also a scheme to allow qualifying staff to buy or sell up to three days leave each year. Additional paid time off for public holidays and 1 privilege day. Leave for part-time and job share posts will be calculated on a pro-rata basis.


The Civil Service offers a choice of pension schemes, giving you the flexibility to choose the pension that suits you best.


The Ministry of Justice is committed to staff development and offers an extensive range of training and development opportunities.


  • A range of ‘Family Friendly’ policies such as opportunities to work reduced hours or job share.
  • Access to flexible benefits such as voluntary benefits,retail vouchers and discounts on a range of goods and services.
  • For any moves across the Civil Service may have implications on your ability to carry on claiming childcare vouchers
  • Paid paternity, adoption and maternity leave.
  • Free annual sight tests for employees who use computer screens.


The opportunity to join employee-run networks that have been established to provide advice and support and to enable the views of employees from minority groups to be expressed direct to senior management. There are currently networks for employees of minority ethnic origin, employees with disabilities, employees with caring responsibilities, women employees, and lesbian, gay, bisexual and transgender employees.

Working for the Civil Service

The Civil Service Code sets out the standards of behaviour expected of civil servants.

We recruit by merit on the basis of fair and open competition, as outlined in the Civil Service Commission’s recruitment principles. Should you feel that the recruitment process has breached the recruitment principles you are able to raise a formal complaint in the following order

1-    To Shared Service Connected Ltd (0845 241 5358 (Monday to Friday 8am – 6pm) or e mail;

2-    To Ministry of Justice Resourcing (;

3-    To the Civil Service Commission (details available here)

The Civil Service embraces diversity and promotes equality of opportunity.

There is a guaranteed interview scheme (GIS) for candidates with disabilities who meet the minimum selection criteria.

Grading Structure Review

The Ministry of Justice is currently undergoing a review of posts which are currently graded at Band A to realign our grading structure with the majority of the wider Civil Service.

Posts advertised at Band A may be graded at either Grade 6 or Grade 7 once the review has taken place.